At Mike Johnson’s Hickory Toyota, we have proudly served drivers in Hickory, Morganton, and Conover since 1999 with a commitment to integrity, innovation, and community involvement. As an independently owned and employee-owned dealership, we take pride in creating a customer-first environment where every guest is treated like family. Our dealership has grown into a trusted destination for both new Toyota models and a wide variety of dependable used cars, trucks, and SUVs. What truly defines us is our deep connection to the community through ongoing support of organizations like Meals on Wheels in Hickory, the Hickory Soup Kitchen, and the CCC Christian Cooperative Ministry. We are also long-time supporters of local education, providing a new Toyota Camry each year to Teachers of the Year in Newton Conover Schools, Catawba County Schools, and Hickory City Schools. Our involvement extends to youth sports teams, the YMCA of Catawba County, and Lenoir Rhyne University athletics, helping strengthen the fabric of our local community. Through partnerships with the American Heart Association and St. Jude Children’s Research Hospital, including the St. Jude Dream Home program, we are committed to making a lasting impact beyond the dealership.
Finding your next vehicle at Mike Johnson’s Hickory Toyota is designed to be seamless, transparent, and tailored to your lifestyle. We offer no-haggle pricing and clear out-the-door quotes, along with a wide selection of new Toyota vehicles and high-quality used inventory. Customers can shop online, take advantage of home delivery, or visit us in person to experience our virtual showroom and personalized video walkarounds. With same-day financing approvals, first-time buyer programs, and military and college graduate incentives, we make it easy to get behind the wheel. Every new vehicle also includes a limited lifetime powertrain warranty, adding long-term value and confidence to your purchase.
Our service department is built to deliver speed, precision, and reliability with a team of 37 technicians, including 7 master technicians, all of whom are ASE certified. We are recognized for some of the fastest maintenance turnaround times in the region, helping you get back on the road quickly. From routine maintenance to more advanced repairs, our certified collision center uses only OEM parts to ensure quality and safety. Customers benefit from conveniences like express service lanes, pick-up and delivery, and a climate-controlled service reception area. We also offer complimentary multi-point inspections, car washes, EV charging, and a quiet lounge space for added comfort. Every detail of our service experience is designed to deliver efficiency without sacrificing quality.
Mike Johnson’s Hickory Toyota has earned recognition across the automotive industry and the local community for consistent excellence. We are proud to be a 15-time President’s Award winner and a 5-time SET Elite Dealer, reflecting our commitment to customer satisfaction and operational excellence. Our dealership ranks among the top 15 in the Southeast for repair volume and features a certified collision center that uses only OEM parts. Mike Johnson was honored as Time Magazine Dealer of the Year in 2017 and received the North Carolina Long Leaf Pine Award in 2025 for contributions to wildlife and the community. These recognitions highlight not only our performance but also our dedication to making a meaningful difference locally.
These awards and amenities represent more than achievements. They reflect our ongoing commitment to providing a dealership experience built on trust, convenience, and community impact. When customers choose us, they are partnering with a team that values long-term relationships and stands behind every vehicle we sell and service. Our involvement in local charities, schools, and health initiatives shows that we care about the same community our customers call home. This combination of expertise, recognition, and community focus is what continues to set us apart. We are proud to deliver an experience that goes beyond expectations every day.
We offer a full lineup of new Toyota vehicles along with a wide selection of reliable used cars, trucks, and SUVs to fit different needs and budgets.
Yes, customers can complete much of the buying process online and take advantage of convenient home delivery options.
Every new vehicle includes a limited lifetime powertrain warranty that provides added long-term protection and peace of mind.
Our service department includes 37 technicians, with 7 master technicians, and every technician is ASE certified for expert care.
We support many local organizations including Meals on Wheels, Hickory Soup Kitchen, YMCA of Catawba County, Lenoir Rhyne University, and national efforts like the American Heart Association and St. Jude programs.
